RT Journal Article SR Electronic T1 Using natural experiments to evaluate population health interventions: new Medical Research Council guidance JF Journal of Epidemiology and Community Health JO J Epidemiol Community Health FD BMJ Publishing Group Ltd SP 1182 OP 1186 DO 10.1136/jech-2011-200375 VO 66 IS 12 A1 Peter Craig A1 Cyrus Cooper A1 David Gunnell A1 Sally Haw A1 Kenny Lawson A1 Sally Macintyre A1 David Ogilvie A1 Mark Petticrew A1 Barney Reeves A1 Matt Sutton A1 Simon Thompson YR 2012 UL http://jech.bmj.com/content/66/12/1182.abstract AB Natural experimental studies are often recommended as a way of understanding the health impact of policies and other large scale interventions. Although they have certain advantages over planned experiments, and may be the only option when it is impossible to manipulate exposure to the intervention, natural experimental studies are more susceptible to bias. This paper introduces new guidance from the Medical Research Council to help researchers and users, funders and publishers of research evidence make the best use of natural experimental approaches to evaluating population health interventions. The guidance emphasises that natural experiments can provide convincing evidence of impact even when effects are small or take time to appear. However, a good understanding is needed of the process determining exposure to the intervention, and careful choice and combination of methods, testing of assumptions and transparent reporting is vital. More could be learnt from natural experiments in future as experience of promising but lesser used methods accumulates.