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Impact of a local newspaper campaign on the uptake of the measles mumps and rubella vaccine
  1. Brendan W Mason,
  2. Peter D Donnelly
  1. Iechyd Morgannwg Health, 41 High Street, Swansea, SA1 1LT, Wales
  1. Dr Mason (brendan.mason{at}morgannwg-ha.wales.nhs.uk)

https://doi.org/10.1136/jech.54.6.473

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    Data on uptake of the measles mumps and rubella (MMR) vaccine in the United Kingdom are available through the COVER/Korner programme.1 2 The programme measures uptake of the MMR vaccine for children resident in a district on the evaluation date who reached their second birthday during the previous quarter. Children are scheduled to receive the first MMR immunisation at 12 months of age.

    The latest data have demonstrated a decline of 1.4% in coverage of the MMR vaccine for children in the UK who reached their second birthday during the evaluation quarter (July to September 1998).3This cohort of children were scheduled to receive MMR during a period when there was considerable national media interest in possible adverse effects of MMR. …

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